Valeria Pavlova. The maib digital ecosystem for business: services that help save time and manage tasks more effectively

Interview with Valeria Pavlova, Product Owner of Non-Standard Digital Products at maib

How are business needs changing today in the context of digitalisation, and what is becoming the key resource for entrepreneurs?

Modern businesses are increasingly moving into the digital environment. Companies are automating processes, reducing paperwork and striving to access the services they need as quickly and conveniently as possible. For entrepreneurs, time is becoming one of the most valuable resources, which is why the ability to tackle day-to-day tasks within a single digital space is taking on particular significance.

What is the maib business platform today, and how has its role for customers changed?

Maib business today is no longer just a tool for making payments and managing financial flows. It is gradually evolving into a fully-fledged ecosystem that brings together the banking and non-banking services required for effective business management.

What opportunities and non-financial services does this ecosystem offer entrepreneurs?

Entrepreneurs and business entities gain access not only to financial transactions but also to additional digital products and services that help organise workflows, comply with regulatory requirements and provide useful tools for company growth.

Could you give an example of how digital products make life easier for entrepreneurs…

One example is digital compulsory third-party liability insurance (OSAGO), which allows you to take out a policy without visiting an office. For companies that use vehicles in their operations, having compulsory third-party liability insurance (OSAGO) is a prerequisite for doing business. Through maib business, you can take out OSAGO entirely online, without having to visit an insurance company’s office or look for alternative channels to do so.

What are the key benefits and features of online OSAGO registration available to maib customers?

These include 24/7 digital policy registration, quick completion of the necessary details, the ability to choose the best offer from various insurance companies, receiving the insurance document online, and access to the policy at any convenient time.

Digital MTPL insurance application significantly reduces administrative costs and saves staff time. Instead of visiting several organisations, a business owner can sort out their insurance directly through maib business.

Furthermore, the electronic format helps to store documents centrally and reduces the risk of losing important insurance data. Thus, a company with a small fleet of vehicles for goods delivery can arrange or renew compulsory motor third-party liability insurance policies online in a timely manner, without distracting staff from operational activities or organising additional journeys.

As far as I know, this isn’t the only insurance product that maib offers in digital format?

It is not the only service of this kind. For companies whose activities involve international travel or transport, the Green Card insurance certificate is an important tool. Maib business allows you to take out this insurance product digitally, ensuring quick access to the necessary documents.

The benefits are clear. These include 24/7 online application for the insurance certificate, a convenient process for submitting the necessary details, receiving the document without having to visit an office, and access to information in digital form. This enables companies working with international clients or undertaking overseas journeys to prepare more quickly for vehicles travelling abroad. The application process becomes more predictable and requires less administrative effort. An additional benefit is the ability to use the service within the familiar digital environment of maib business.

Consequently, a logistics company operating regular transport services between Moldova and other countries can quickly arrange a Green Card for a vehicle and avoid delays associated with obtaining the necessary insurance documents.

It is no secret that B2B services are not easy to promote; ‘conventional’ advertising does not always work. How do you tackle this problem?

The business community has traditionally been built on trust and recommendations. Entrepreneurs often recommend reliable partners, service providers and banking solutions to their colleagues. That is why we actively promote our referral programme, as the maib business partner community allows such recommendations to be leveraged for additional benefits.

The referral programme makes it possible to recommend maib products and services to other companies. We have designed a simple digital mechanism for participation and a transparent process for registering recommendations, which, in turn, leads to receiving the benefits provided by the programme.

For businesses, this can be a convenient tool for expanding business contacts and strengthening partnerships, whilst at the same time providing the opportunity to take advantage of the programme’s benefits.

Now, an entrepreneur who successfully uses maib solutions to manage their company’s finances can recommend the bank to a business partner who is just starting out or looking for modern digital banking tools.

What other benefits does maib business currently offer entrepreneurs?

We have added a ‘Fiscal Calendar’ widget to the app, which helps users keep track of important tax deadlines.

Meeting tax obligations on time is one of the key tasks for any business. Missing deadlines for submitting returns or making mandatory payments can lead to additional risks and administrative costs. The ‘Fiscal Calendar’ widget is now available in maib business to make planning more convenient.

Its main features include displaying key tax and fiscal dates, providing convenient access to information in one place, assisting with the planning of mandatory payments and reporting, and offering a quick overview of upcoming deadlines.

The widget helps business owners to organise their financial planning more effectively and keep track of important obligations to government bodies.

Having the calendar directly within maib business reduces the likelihood of missing important dates and eases the workload on staff responsible for accounting and tax records. Thanks to the widget, a small company – even without a dedicated tax department – can use the fiscal calendar to monitor filing deadlines and plan cash flow for mandatory payments.

Are there any other practical widgets in the app?

Yes. We’ve also included ‘Legal Document Templates’, as the preparation of legal documents is part and parcel of virtually any company’s operations. Contracts, agreements, applications and other documents require time and attention; to simplify this task, maib business features the ‘Legal Document Templates’ widget.

It provides access to ready-made document templates, enables a convenient search for the necessary forms for various business situations, and offers quick access via online banking.

The widget allows you to find the necessary documents more quickly and reduce the time spent preparing standard legal documents. This is particularly useful for small and medium-sized businesses, which do not always have their own legal department. Having templates available in a single digital environment facilitates more efficient organisation of workflows and enhances the effectiveness of day-to-day operations. For example, a company entering into a new contract with a supplier or contractor can use the relevant template to speed up the preparation of the necessary documentation.

So, essentially, is the bank creating a digital ecosystem for its customers?

Modern companies expect digital services to provide not only convenience but also practical support in their day-to-day work. The integration of additional services into maib business enables entrepreneurs to save time, streamline internal processes and access the solutions they need via a single digital channel.

Digital OSAGO policies and Green Cards help to quickly resolve vehicle insurance matters. The referral programme opens up further opportunities for interaction within the business community. The ‘Tax Calendar’ widget helps ensure compliance with important deadlines, whilst the ‘Legal Document Templates’ widget helps organise document management more efficiently.

Together, these services form a user-friendly digital ecosystem tailored to the needs of modern entrepreneurs and companies, enabling them to harness the capabilities of a unified ecosystem to tackle day-to-day tasks and focus on growing their business.